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FOR-RENT TO FOR-SALE MARKETING EXPERTISE: SALT in Oceanside
March 26th, 2024
In the fiercely competitive real estate market, the difference between success and failure lies in the ability to shape, control, and steer it towards new opportunities. For instance, multi-family communities can be transformed into for-sale home communities in a heartbeat, which requires a marketing strategy that is...
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BTR is built better with P11’s SEO & SEM solutions
March 20th, 2024
Life moves quickly. It is vital to our strategic partners’ success that we empower them with accelerated solutions to create immediate momentum. P11’s longtime partner, Texas-based Caldwell Communities, tasked us with launching and managing their digital marketing efforts for Mirella, a brand new, build-to-rent...
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It’s Time to Spring Forward Your Marketing
March 19th, 2024
Get ready for more sunshine and positive vibes! Daylight Savings Time is here giving us more daylight hours. Sunlight has some significant health benefits, such as boosting your mood, improving sleep quality, regulating blood pressure, and is the primary method of boosting serum vitamin D levels through the skin. During...
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Add new depth to your live/work marketing: 3D Floor Plans at Vestalia
March 17th, 2024
Finding ways to make information more powerful is P11’s strong suit. Longtime strategic partner SRG Residential tasked us with creating 3D floor plans for Vestalia — a luxury apartment community in Glendale, CA. Six brand new Live/Work loft units were added to the property in spaces previously zoned for retail. The...
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IT’S EASY BEING GREEN: P11 FM is here with a new playlist
March 17th, 2024
St. Patrick’s Day is just around the corner. It’s the perfect opportunity to delve into the fantastic music produced by Irish bands and artists. The creativity that emanates from the Emerald Isle is renowned worldwide. To discover some of our favorite Irish bands, listen to the P11 FM Spotify playlist we’ve...
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AMPLIFY YOUR MULTI-FAMILY COMMUNITY: Intracorp & P11
March 12th, 2024
It was great to catch up with the Intracorp SoCal marketing team at the P11 studio today. Known for adding value to the homes they build as well as the communities they build in, Intracorp has trusted P11 as their partner for some pretty extraordinary projects. We joined forces on AmpliFi — a luxury apartment […]
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P11 CONCERTS: Real Estate at The Bellwether
March 12th, 2024
When we say we love music, we really walk the talk. Some of our P11 crew went to the Real Estate concert in Los Angeles and had a blast. It’s pretty fitting since all we do is national real estate marketing! Real Estate is an indie rock band from New Jersey that began in 2008 […]
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SIGNS OF SMART MARKETING: Why P11 & Clearwater Living make an A+ 55+...
March 10th, 2024
Check out these super informative roll-up signs P11 designed and produced for Clearwater Newport Beach’s Assisted Living community! These will be placed throughout the community to highlight each space and all the benefits of living at Clearwater. Helping to communicate the story of your community is what we do. P11...
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ROCKIN’ THE GOLD
March 4th, 2024
P11’s 35th Anniversary celebration year continues to rock on as we earned a Gold Award at the prestigious Nationals Awards 2024 in Las Vegas. Presented by the National Association of Home Builders, this international competition recognizes community design, architecture, interior design, landscape design, and sales...
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What is Leap Year?
March 1st, 2024
One day is added to the end of February to align our calendar with the Earth’s orbit. It happens every four years and keeps our seasons in check. Now is the perfect time to remind everyone of epic leaps and jumps in music videos and performances that align with P11’s company culture and our strategic and...
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UNLEASH CO-BRANDING CREATIVITY: Western National Property Management,...
February 20th, 2024
Co-branding is a powerful tool to achieve great results. When Western National Property Management secured its exclusive partnership with the Anaheim Ducks, they reached out to P11 to develop the branding and create DucksLiving.com, a digital online experience to celebrate this exciting event. This dare-to-be different...
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Maximize your online digital effectiveness with P11’s SEO & SEM...
February 13th, 2024
The key to a winning property is a successful digital marketing strategy. Deliberate use of the SEO/SEM one-two punch integrates organic and paid ad tactics to deliver more traffic and higher conversion rates, plus increased brand awareness. P11’s expert management of these strategies provides a synergy that creates...
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Principal/Sales & Marketing at Brandywine Homes & P11 Strategic...
February 13th, 2024
As part of our insightful thought leadership series, we secured an exclusive interview with Brandywine Homes’ Dave Barisic — a successful and accomplished principal and marketing mind in the industry. His oversight of 50+ communities and driving nearly $1 billion in revenue, reflects his leadership in the Southern...
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REBRAND REBOOT: Instrata Little Italy online journey
February 11th, 2024
The multifamily real estate market has been a hot commodity in recent years, with communities moving to new ownership and/or new management companies, and P11 has deep experience in facilitating these transitions. So, when Invesco purchased Broadstone Little Italy in Downtown San Diego and brought on SRG Residential to...
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GAME DAY IS EVERY DAY TO US: National marketing solutions that score BIG
February 11th, 2024
Superbowl Sunday may be the biggest marketing day of the year, but at P11 we treat EVERY day like it’s the big game. Our comprehensive and national marketing solutions are purpose-built for the real estate industry and highly effective. We provide winning plays in everything from brand ideation, positioning, digital...
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RESONATE MORE WITH YOUR AUDIENCE: P11 FM’s Eras Tour
February 10th, 2024
Crafting content that genuinely showcases your company and community culture can significantly resonate with your target audience. Such content goes beyond the mere promotion of goods and services and connects with people on a more personal and human level. It can help to enhance your brand’s image and reputation,...
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MENTORSHIP IN ACTION: Barbara J. Stewart Coffee Chat with Jasvina Gill
February 9th, 2024
Continuing the tradition of honoring Barbara J. Stewart’s legacy as a building industry icon, past recipients of the Barbara J Stewart Award host a bi-monthly coffee chat. Designed to encourage fellow women leaders to emulate Barbara’s positive qualities, a previous recipient leads the discussion. This month,...
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MEETING OF THE MARKETING MINDS: Greystar Property Marketing at P11
February 8th, 2024
P11 welcomed members of Greystar’s Property Marketing team to the studio for an in-person brainstorming session to discuss 2024 marketing solutions for Greystar’s growing list of multi-family communities. P11 and Greystar, the number one national, multi-family real estate leader, have a long-standing strategic...
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INDUSTRY KNOWLEDGE: Takeaways from the BIAOC 2024 Economic Outlook
February 5th, 2024
As leading experts in national real estate marketing, P11 stays up to date with the latest market trends and predictions. Recently, we had the opportunity to attend the BIAOC 2024 Economic Outlook on January 29, 2024, where John Burns, CEO of John Burns Research & Consulting, delivered a keynote speech and shared a...
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Get the business-to-business boost: Andrew Lauren Interiors digital...
February 5th, 2024
Andrew Lauren Interiors is a renowned interior design firm with a remarkable eye for design. Their commitment to creating exceptional spaces has earned them a reputation as one of the most successful firms in the West. To reflect their growth and showcase their impressive portfolio, they partnered with P11 to create a...
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FOR-RENT TO FOR-SALE MARKETING EXPERTISE: SALT in Oceanside
BTR is built better with P11’s SEO & SEM solutions
It’s Time to Spring Forward Your Marketing
Add new depth to your live/work marketing: 3D Floor Plans at...
IT’S EASY BEING GREEN: P11 FM is here with a new playlist
AMPLIFY YOUR MULTI-FAMILY COMMUNITY: Intracorp & P11
P11 CONCERTS: Real Estate at The Bellwether
SIGNS OF SMART MARKETING: Why P11 & Clearwater Living make an...
ROCKIN’ THE GOLD
What is Leap Year?
UNLEASH CO-BRANDING CREATIVITY: Western National Property...
Maximize your online digital effectiveness with P11’s SEO &...
Principal/Sales & Marketing at Brandywine Homes & P11...
REBRAND REBOOT: Instrata Little Italy online journey
GAME DAY IS EVERY DAY TO US: National marketing solutions...
RESONATE MORE WITH YOUR AUDIENCE: P11 FM’s Eras Tour