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Alex at Half Dome

PEOPLE OF P11: Alex Chao

Alex has been sharing her design expertise at P11 since 2001. Highly skilled and thoughtful, she is an endless source of ideas and ready to elevate the client’s image with intelligent and enduring solutions.

Areas of expertise: Branding, visual concepting, art direction, design, traditional and digital image making

Passions: Learning and creating, hiking, baking, and exploring new places near and far with her daughter.

The year was 1994. I saved up from summer jobs and bought a Sony boombox. I’d listen to KROQ and cassettes and CDs that my friends made for me — Alice in Chains, Rage, Tool, NIN, Beastie Boys, etc. Superunknown and Jar of Flies got a lot of play that summer.

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