MENU

Buzz

Your back stage pass to our real estate marketing project shout-outs, industry insight, and the P11 culture. Get in the know, right now.

NEW YEAR, NEW LEADS: How P11 Drove a 25% Lead Surge for Southern...

March 17th, 2025

P11 excels in developing comprehensive digital marketing campaigns that provide real results for our clients whether they have one community or a large portfolio of properties. Recently, Southern Management Companies—a privately owned property management firm in the Mid-Atlantic region—engaged P11 to develop a...

More
Website Spring Cleaning to-do list from P11

March 14th, 2025

In the spirit of Marie Kondo, professional organizer, and consultant, the Spring season offers a prime opportunity to revitalize your community’s website with a professional update. At P11 Creative, we understand a regularly updated website serves as your community’s digital front door. It’s a continuous process,...

More
P11 FM Active Amenities Mix on Spotify

March 14th, 2025

We love how many of our clients have active amenities in their communities. North River Ranch’s master-planned community in Parrish, FL, has incredible walking, jogging, and biking trails in addition to a bike share program, plus all kinds of water-centric fun at their new amenity hub, Camp Creek. SALT’s new...

More
NEW! Brand Ideation: The Dendry

March 12th, 2025

When it comes to building business relationships, it’s second nature to P11. We recently finalized the branding program for The Dendry, a brand new build-to-rent townhome community, developed by Foulger Pratt, located on the banks of the Provo River in Provo, Utah. Our scope of services included the naming study, logo...

More
P11 Exclusive Content: Where Multifamily is headed in 2025 with Zonda...

February 24th, 2025

Leading the way with impactful thought leadership in multifamily marketing, P11 had the privilege of engaging with Kimberly Byrum, the Managing Principal at Zonda Advisory and multifamily industry expert. We were eager to share her perspective on current topics that matter most now to the multifamily industry. READ ON...

More
SHEA APARTMENTS SITE PLAN & FLOOR PLANS

February 21st, 2025

Since 1998, P11 has partnered with Shea Apartments, demonstrating our commitment to delivering high-quality real estate marketing solutions and exceptional client service. We are pleased to present our latest offerings tailored specifically for them, designed to effectively launch The Sophia—a new multifamily...

More
P11 FM Valentine’s Day 2025 Playlist

February 13th, 2025

A sense of community is one of the best things in life. It includes all the elements you cherish most — new and old friends who brighten your days, beloved pets who bring joy and unconditional companionship, neighbors who create bonds of support, relatives who share invaluable moments, and places that hold your...

More
AURUM WEBSITE LAUNCH

February 10th, 2025

P11 collaborated with longtime partners Intracorp and Greystar to create the website and collateral elements to launch the new luxury apartment community, AURUM in Irvine, CA. Meaning “gold,” all of our digital solutions for AURUM had to be dazzling, and they are. Under the hood, we’ve got expert SEO and curated...

More
Happy Retirement, Wayne!

February 4th, 2025

At P11, we believe in celebrating the milestones that define our journey as a team and as a family. Today, we honor a significant chapter in our story. P11’s Senior Designer Wayne Yong marks the end of an era at P11 and the beginning of a well-deserved next adventure for him. For 25+ years, Wayne […]

More
Olson Homes complete corporate & community website revamp

January 15th, 2025

Trust is paramount in the real estate marketing industry; it truly is the cornerstone of our business. Olson Homes, a longstanding client, returned to P11 due to our exceptional service and meticulous attention to detail. Our task was to develop a completely redesigned Olson Homes corporate website along with 4 new...

More
How the real estate industry is giving back to L.A.

January 14th, 2025

The devastating impact of the current wildfires in Pacific Palisades, Altadena, Pasadena, and Los Angeles County has deeply touched everyone we’ve spoken to, including our family members, friends, colleagues, and countless others experiencing the heartbreak firsthand. P11 began in Southern California, a region we...

More
SRG/TCR partner with P11 for AR campaign at Alexan Main Street

January 13th, 2025

Utilizing creative and innovative technology for real estate marketing is one of our favorite strategies at P11. That’s just what we did for Alexan Main Street — a new multifamily community in Bothell, WA. The objective was to wow prospects by increasing engagement with the brand and ultimately guiding them through...

More
How to incorporate Pantone’s 2025 Color of the Year into your Real...

January 10th, 2025

In the ever-evolving realm of marketing, maintaining a keen awareness of current trends is essential. Engaging with your audiences on a distinct level not only fosters deeper connections with consumers but also ensures that your brand remains a dynamic player in the competitive marketplace. The announcement of...

More
Shikha Mehta joins P11 as Vice President of Operations

January 3rd, 2025

P11 is pleased to announce the appointment of Shikha Mehta as our new Vice President of Operations. With 20 years of extensive leadership experience spanning multiple industries, Shikha brings a profound depth of expertise in strategic planning, process optimization, collaboration, customer service, data analysis, and...

More
P11 Finalists for The Nationals 2025

December 15th, 2024

The holiday season has transformed into a spectacular celebration with the announcement of the P11 finalists in the most acclaimed real estate and building industry marketing competition of the year — The Nationals! This prestigious event is proudly presented by the National Sales and Marketing Council (NSMC), a...

More
2024 Multifamily Holiday Ornament Exchange at Bloom

December 13th, 2024

It’s always a special time when we gather in person with other professionals in the building industry at the annual Ornament Exchange and get into the holiday spirit. This year, we were even more thrilled because it took place at Bloom South Coast Metro by Legacy Partners! We have been so honored to be a […]

More
Top Changes in Meta Advertising for 2025

December 6th, 2024

In light of recent updates to Meta and other online advertising platforms, it is crucial to engage a strategic partner equipped with industry knowledge. P11 is committed to optimizing your digital advertising initiatives, streamlining the management of existing campaigns, and successfully launching new ones. As we...

More
ALL DECKED OUT: P11 Holiday Party 2024

December 5th, 2024

P11 took Yacht Rock to dazzling new heights during a holiday boat cruise at the gorgeous Newport Beach Harbor, celebrating the incredible successes of 2024! The Southern California team had an absolute blast sailing through the harbor, soaking up the sights of delightfully decorated boats shining with twinkling lights....

More
P11 FM 2024 Holiday Lounge is here

December 3rd, 2024

Get ready to groove into the holiday spirit with this hip and jazzy P11 FM Lounge Mix—just what you need to elevate all your holiday parties! Dive into some mid-century modern vibes straight out of Palm Springs, channeling the legendary cool of Frank Sinatra and the Rat Pack. And, of course, we’ve sprinkled in some...

More
Effortless website migration solutions for Property Management

December 3rd, 2024

One thing in life is constant, and that is change. Facilitating seamless website transitions for property managers is a core competency of P11. As ownership of properties evolves, P11 is dedicated to ensuring a streamlined migration process for your property management team’s digital presence. The most recent...

More

Load More

Your privacy is important to us. By using this site, you agree to our updated Privacy Policy. I AGREE