UNIVERSAL APPEAL: LUMA Branding & Marketing
June 13th, 2022
Teaming up with Hamilton Partners, P11 was honored to create a stunning name, conceptual theme, branding, and marketing package for LUMA — a new multi-family community in Salt Lake City, UT. Breathtaking, aspirational, and dynamic, the creative direction for LUMA is one of endless wonder. It’s as if a child is looking at the sun, sky, and stars for the very first time. There is a palatable euphoria, an alluring glow, which is undeniable. Each day at LUMA is stimulating and new from the moment the sun rises. And when the sun sets, the moon and night cradle its residents with a dazzling array of meaning. This conceptual story is one of soul mates, opposites that are made for each other, and endless radiance in their connection. The tonal story is timeless, soothing, and upscale. We’ll reveal more updates as this exciting new community comes to life. Stay tuned.
P11 FM 2024 Holiday Lounge is here
Effortless website migration solutions for Property Management
Brianna Massas joins P11 as Vice President Of Digital Marketing
A NEW LEASE ON LIFE: Paladia rebranding & marketing
Building Success, One Enclave at a Time: How P11’s...
Seeing is believing: P11’s Rendering Solutions
B2B Marketing: The Previti Group Launch
A NEW P11 FM MIX TO BE THANKFUL FOR
LET’S AMPLIFY THE COMPASSION AGAIN
BOUTIQUE MEETS CHIC: The One Ten marketing
LEARN HOW FONTS CAN MAKE A BRAND
LOVE YOUR MARKETING WITH P11: The New MIRALON Campaign!
Learn about P11’s best-in-class branding for student housing
ROCKTOBER 2024: Women that rock
BONUS CONTENT: P11 FM FALL Playlist on Spotify
Get the Email Marketing edge